Week 3 EOC: My Demographics

According to Armstrong & Kotler, a Millennials are, “The 83 million children of the baby boomers, born between 1977 and 2000.” Additionally, “One thing that all of the Millennials have in common is their utter fluency and comfort with digital technology. They don’t just embrace technology, it’s a way of life.” Although I may hate to admit it, I am a part of the millennial generation. I am totally comfortable with technology, however, I don’t know that I totally fit the description on a Millennial. I still know what it was like before we relied so heavily on computers. I remember the first cell phones, and I also know how to properly interact with other human beings (something I feel millennials are struggling with). Although this may be a stereotype, I strongly believe that this generation is entitled and don’t know what hard work really is. However, I am capable of critical thinking, and admit that every generation says that about the new generation. “Back in my day” is certainly not a new phrase. I just think we have taken it to the extreme as a species when a majority of 20-somethings can’t even make eye contact while having a conversation. 

There are great qualities within the Millennial demographic however. I think we are more intelligent and efficient with finding and using information than ever. Some people complain that Millennials are always on our phones, but guess what? We can tell you the score of your favorite sports team play-by-play. When I was kid, we would have to wait till the next day to read scores from away games. I think we are a more compassionate generation too. We are able to empathize with each other, and although we do may no live the way you do, we will respect you. We can see both sides to any argument, and make our own judgements. 

I really do think that as a generation, we have a lot to work on with our personal skills, but we also have a lot to offer the world (just a long as we have our Cell Phones and grocery stores so we don’t have to use any actual survival skills whatsoever). 

References:

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. Boston: Prentice Hall, 2011. Print.